Ambition 2015 - Welcome to Ambition Expo 2015

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Welcome to Ambition Expo 2015

Ambition is the key event for anybody involved in ambulance, emergency services & emergency preparedness, resilience & response (EPRR) community.

This annual event provides professionals from Government departments, the NHS, councils, local resilience forums, ambulance trusts, fire and police organisations and specialist agencies with the unique opportunity to meet, network and debate the latest challenges facing the EPRR community today.Ambition NARU

The event is supported by the main national NHS ambulance organisations, including the Association of Ambulance Chief Executives (AACE) and the National Ambulance Resilience Unit (NARU) as well as Hazardous Area Response Teams (HART) from all UK ambulance trusts.

National ambulance director groups and national specialist groups (such as purchasing or vehicle and equipment working groups) also meet at Ambition, giving exhibitors the unique opportunity to meet these senior NHS ambulance personnel.

Additionally representatives from the Joint Emergency Services Interoperability Programme (JESIP) will be attending the event.

This is a high-level networking event with seminars and conference streams allowing speakers to share best practice about new initiatives, ideas, procedures, products and services that will help EPRR policy makers, managers and responders to become better prepared for the challenges they face from man-made and natural threats.

The combined footfall of Ambition, Counter Terror Expo and Forensics Europe is around 14,000 people a day, which makes it by far the largest event of its kind in the UK.


If you would like to be a part of the only show with the full support of the NHS ambulance services, Ambition provides a range of unique publicity, sales and networking opportunities for exhibitors keen to grow their brands and gain traction in the growing EPRR marketplace.

Contact us today to discuss stand options for 2015 and we will be able to help you choose the best stand package for you.

Click here to find out more about exhibiting.

Book your stand

ambition 2015



Ambtiion is a dedicated UK ambulance and pre-hospital care exhibition and conference and is the only show with the full support of all NHS ambulance services.

An international event in the heart of London – this is the ideal opportunity for you to meet colleagues old and new, network informally and attend a range of interesting and mind-stretching debates, seminars and conference streams based on EPRR and the emergency response to extremely challenging incidents.

Click here to find out more about visiting

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Download the 2015 Sales Brochure

Sales Brochure

Ambition Poll
What attracts you to Conferences?
Live Demonstrations
Discussions/Debates on Industry Issues
Latest Innovations/Services
Exhibitor Presentations
Case Studies


Supporters & Sponsors
Platinum Sponsor
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Show Dates

Tuesday 21 April 2015
Wednesday 22 April 2015

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